Client: Nova Health (Nova Pharmacies)
Industry: Healthcare & Pharmacy Retail
Overview:
Nova Health is the digital healthcare marketplace built for Nova Pharmacies, extending the trust of its physical branches in Bahria Orchard, DHA, Faisal Town, Shadbagh, and Wapda Town into a full online pharmacy and telehealth experience. Rather than launching a separate e-commerce brand, the platform was designed to work alongside the existing branch network, so patients can order online and rely on the same pharmacists and stock they already trust in-store.
The result is an omnichannel model under the tagline “Sehat aur Aitmaad Nova ke Saath” (Health and Trust, with Nova) — one brand experience whether a customer walks into a branch or opens the app.
Key Features of Nova Health:
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Medicine & Wellness Catalog
A searchable catalog of 10,000+ products spanning tablets, syrups, injections, supplements, personal care, baby products, diagnostics, optical goods, and food & beverages. -
Prescription Upload & Pharmacist Consultation
Patients upload a prescription and a licensed pharmacist reviews and responds within 30 minutes, guiding dosage, substitutes, and order accuracy. -
Doctor Consultations & Diagnostics Booking
Doctor consultations and diagnostic center bookings can be made directly from the platform, connecting online scheduling to Nova’s in-house services. -
Branch-Synced Ordering
Orders reflect real inventory across 5+ physical branches in Lahore, enabling reliable delivery or in-store pickup instead of a disconnected online catalog. -
Order Tracking & Wishlist
Customers track orders end to end and save frequently purchased items to a wishlist for faster reordering. -
Multi-Channel Support
Support via phone, email, and WhatsApp meets patients on the channels they already use for everyday communication.
Impact:
By connecting its 5+ physical branches to a single digital storefront, Nova Pharmacies turned in-person trust into a repeatable online habit — patients can now order from a catalog of 10,000+ items, reach a pharmacist within 30 minutes, and book diagnostics without a branch visit, while the branches themselves benefit from a new, always-open sales channel.